The Restaurant Wine Menu
Most
diners who have to ask ask for a restaurant's wine list tend to fall into
two groups: AVOID THE CHEAPEST AND THE
MOST EXPENSIVE WINES: In a low-end eatery, this overhead cost may be as little as $5, while in a ritzier spot it may be $15 or $20. Markups tend to be figured on a sliding scale: higher for inexpensive items, and lower for pricier wines. A wine listed for $20 may have been purchased wholesale for $4, while one selling for $45 might have cost the restaurant $18. As a general rule, you don't want the $4 bottle, especially if it has been marked up 500%. At the top end, wine-savvy diners can often find relative bargains, although many restaurants apply breathtaking markups to the most widely prized prestige wines and scarce items. If you don't know roughly what these wines should cost, proceed with extreme caution. LOOK FOR OFF THE BEATEN TRACK
AREAS THAT ARE WELL REPRESENTED: If your carte des vins offers multiple selections from a region such as Alsace, the Loire Valley, Australia, South Africa or Argentina, chances are that there is someone on the premises who genuinely appreciates these wines and would like you to enjoy them as well. Their prominent position on the wine list is a message that the restaurant managers feel these wines go well with the house cuisine. DON'T GET HUNG UP ON VINTAGE
CHARTS: On the other hand, if you're in a restaurant that lists
its wines without showing their vintage, it's a good bet that the
management is heedlessly buying the same uninspiring items year after
year. WHEN IN DOUBT,
ASK: If you're at your
wit's end decoding the wine list, summon the wine person (sommelier,
wine buyer, beverage manager), explain roughly what you're after
(for example an inexpensive red wine with fresh fruit flavors and soft
tannins) and what dishes you plan to order, and leave it to the
professionals. This is why the owner or manager
has taken the time to search out an expert to work in the restaurant. Let
them do their job. Designed and
maintained by FLB Enterprises
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